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> Best Buy, Co., Inc. (A): An Innovator''s Journey

商品編號: 9-604-043
出版日期: 2003/09/04
作者姓名:
Leonard, Dorothy;Delacey, Brian J.
商品類別: Other
商品規格: 20p

再版日期: 2005/11/18
地域: United States
產業: Retail trade
個案年度: 2002 -  2003

 


商品敘述:

The CEO of Best Buy, a hugely successful retailing company, has hired consulting firm Strategos to imbue the company with an improved innovative capability. The six-month program of experimental learning yields new business ideas and also trains Best Buy employees as innovation coaches. However, this kind of learning is expensive and time consuming. The case details the learning journey as experienced by Best Buy employees and raises the question of when such development programs are appropriate. Focuses on the learning process and stimulates debate about how people and organizations learn in general, as well as how an innovation capability can be fostered.


涵蓋領域:

Creativity;Strategy execution;Innovation;Organizational learning;Career advancement


相關資料:

Spreadsheet Supplement, (XLS269), 0p, by Dorothy Leonard, Brian J. Delacey